Overview
Godfrey Phillips India Limited, flagship company of Modi Enterprises, is one of the largest FMCG companies in India. We make some of the most popular cigarette brands in the country like Four Square, Red and White, Cavanders, Tipper and North Pole. Godfrey Phillips India also manufactures and distributes iconic brand Marlboro under a license agreement with Philip Morris. We have expanded business interests in chewing products, mouth fresheners, confectionary and retail.
Objectives
This campaign objective was to enhancement of the website in terms of SEO and Traffic Improvement. We were able to achieve the goal with credible online presence . The restructuring of the website involves links creation, website optimization in terms of speed and structure, optimized content for search engines.