In the rapidly evolving realm of online shopping, there is no shortage of competition, clicks, conversions, or customers. If you’re a brand in e-commerce, and you’re ready to break out of stagnant, flat growth, you know the motions: you built a solid product, you’re getting traffic, but your return on ad spend (ROAS) is stagnant […]
How E-commerce Brands Can Scale Sales Using PPC Campaigns Read More »
Much like we often go to the doctor to stay fit, the key to the success of your PPC campaign is ensuring to regularly check that all domains of an account are running smoothly. Finding areas that are working, as well as where improvements can be made, is necessary to the health of a PPC
5 Monthly PPC Check Ups to Keep an Account in Shape Read More »
Tired of doing search engine optimization (SEO) for your website? But, still not getting a decent amount of traffic. Wondering what to do next to increase your website traffic and take it to the pinnacle of success? If so, pay per click (PPC) advertising is worth consider for. PPC is one of the best internet marketing strategies
Grow Your Online Business With Pay Per Click Advertising Read More »
Nobody can deny the fact that the success of an online business greatly depends on the amount of traffic it receives. And, when it comes to boosting the traffic of a website, two things instantly come in our mind – the first one is SEO (search engine optimization) while the second is PPC (pay per
SEO vs. PPC: Which One Is The Right Marketing Approach For You? Read More »
CTR which stands for Click Through Rate is equal to the total clicks on an ad divided by the number of impression for the ad (CTR= Clicks ÷ Impressions). High CTR is always desired by everyone because it results in increased traffic and also helps in increasing the visibility for a new product. How to
Top Strategies to Boost Click-Through Rates Read More »
