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Coronavirus (COVID-19) Effect on Marketing and the SEO

Coronavirus (COVID-19) has interrupted nearly all aspects of life. People need to make substantial changes to their everyday lives in order to adjust to the “new normal”, while organizations must prop for the negative economic effect that will result from people changing their habits for the predictable future. For businesses to stand out through this […]

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Google Latest Algorithm Update: The Day ‘Hawk’ Update Swooped In

Have you recently observed a major shift in Google’s local search results? If yes, it’s all because of Google’s latest algorithm update, which was rolled out on Aug 22, dubbed as ‘Hawk’ update. Popular Columnist Joy Hawkins recently shares the ins and outs about the ‘Hawk’ update that you need to know. It is believed

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Google Image Search Will Now Display Results For Videos & Recipe Data Too

With the new algorithm update, Google will now show results for both videos and recipe information on Google image search. Earlier this year Google was testing the same, but now it seems Google has successfully deployed it on mobile search results. But, do you know what you need to do to appear your videos on

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Local SEO Checklist: The Only Checklist You Need To Improve Your Business Local Presence

With over 50 million small businesses across India, it becomes important that your business is found online. In other words, you can say is visible to your local market is a must-have to reach a local audience and turn to ice-cold prospects into happy customers. Nowadays, people hardly check out yellow pages to find a

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Ecommerce SEO Hacks: A Comprehensive Guide For Sure Shot Success     

If you are reading this post, it means you have an online store which is not performing well on the Google search results and you are in search of some result-driven SEO tips, tricks and hacks to rank higher on the search engine result pages (SERPs). Aren’t you? With search engine rankings change every day,

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Google Penguin 4.0 Update: Here Is What You Need To Know About

If you are into SEO for a couple of years, then you may have noticed that every year Google rolls out the update and changes its search algorithm around 500–600 times roughly. While most of these updates are minor, but some of them are “major” algorithmic update (such as Google Panda, Google Pigeon, Google Possum

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Have You Noticed? Google Analytics Got New User Interface & Navigation Look

Yeah, you heard absolutely right! Google analytics got new user interface and navigation look lately and most of us are not even aware of this. Aren’t we? That’s we decided to bring this latest news to you through our blog post. With the roll-out of Google’s latest algorithm update and new analytics user interface and

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Google’s Fred Algorithm Update Is Out – Here’s Everything You Need To Know Right Away

A few months back, Google rolled out a new algorithm update that not only created hysteria among the SEO community but shook up the entire world of SEO owing to ranking fluctuations and loss in traffic. This new algorithm update, which Google’s Gary Illyes, has jokingly named “Fred” caused a huge shift in search engine

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Discover How To Thrash the Competition With Ingenious Keyword Research Hacks

Believe it or not, but in SEO, keyword research is one of the most debated topics. It is one of the most important aspects which have a major impact on what you’re trying to achieve on search engines. Right? In this blog post, we are not going to talk about the tedious and laborious process

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