Author name: Atul Kumar

Atul Kumar is a Digital Marketing Manager at Impressico Digital with over a decade of experience, making him the go-to expert for SEO, PPC, Social Media, Email Marketing, and Content Marketing. With a deep understanding and expertise, Atul has helped numerous businesses improve their digital presence and strategies to maximize ROI.

Online Reputation Management Is Progress by Leaps and Bounds?

There are oodles and oodles of misconceptions about ORM, commonly known as online reputation management. For some of them, it’s just social media network monitoring, while others believe that it is meant only for big brands, and the remaining ones don’t have even an idea how it is related to their business or how it […]

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5 Cringe-Worthy App Store Optimization Mistakes To Avoid

[vc_row][vc_column][vc_column_text]With over 4 million mobile apps combined in the Android Play Store and Apple App Store, getting your app discovered in such a highly saturated market has become the most complex, daunting and nerve-wracking task. Isn’t it? If you an app developer or an app marketer, most probably you have experienced the same and realized

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5 Social Media Marketing Bloopers You Should Avoid From Today

Hey, online marketers. Yes, we are talking to you. Get another pair of eyes on your social media post before you publish them because even a single mistake can leave long-lasting damage to your brand’s reputation and goodwill, especially when it comes to social media marketing. Needless to say, social media is the ‘land of

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Is SEO A Scam? Or A Gateway Of Success For Your Online Business

By the time you read this blog post, there is someone, somewhere who will be ripped off by a deceitful SEO consultant or by a dodgy SEO agency. Yeah, it’s true. It seems that in every profession where there is a desire of getting quick results there are scams, rip-offs, and deceitful sales pitches. And, SEO is

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Local SEO Guide: Things You Need To Know To Reach Local Customers Faster

The ultimate aim of every small business is to receive quality leads from the giant search engines and turn to ice-cold prospects into happy customers. When everything is done in a systematic manner, you could expect a call from your prospect customers asking about how you can assist them. However, the big question is how

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Unveiling 5 Secrets For Writing Engaging Content, Writers Please Take A Note

  There is nothing more painful in this world than running a website or a blog that only a few people visit. What’s even worse than the few who visit can’t connect with the content you offer. If you can relate this situation well, the very first question you should ask from yourself is, “what am

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How To Turn Social Media Traffic & Website Visitors Into Leads

Social media traffic is very easy to generate. Isn’t it? By running campaigns and ads on Facebook, Instagram, Twitter you can grab the eyeballs of hundreds of thousands of users on social media. But, the problem is that social media traffic is tough to convert into prospective customers. Don’t you think so? Actually, the users

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