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The Psychology Behind Festive Social Media Marketing

The Psychology Behind Festive Social Media Marketing

Leave a Comment / Blog, Social Media Marketing /

In today’s fast-changing realm of digital marketing, festive social media marketing provides a unique chance to explore innovative ways of effectively communicating with your target audience and utilizing social media marketing as a platform to interact with customers. Here at Impressico Digital, we’ve seen how events, holidays and cultural celebrations create emotionally charged timeframes, and […]

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Social media strategies for fashion

How Fashion Brands Can Leverage Social Media This Season

Leave a Comment / Blog, Social Media Marketing /

If you’re running a fashion brand—and you’re still viewing social media as a “nice to have” and not a strategic growth driver—you’re in trouble. Social platforms today are now lead storefronts, engines of trend creation, and direct conversion paths. So when we discuss social media strategies for fashion, we’re not discussing posts and likes—we’re discussing

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Facebook’s New Ad Transparency—the likely losers and winners

Common, Facebook Marketing, Social Media Marketing /

Consumers today have an increasingly high level of awareness when it comes to advertising. They are well-aware of the fact that they are being marketed and they demand a higher level of transparency about why and what purpose the business is targeting them. Taking note of this demand, Facebook recently announced that all its users

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Learn Some Proven Ways to DOUBLE Your Facebook Organic Reach

Digital Marketing, Facebook Marketing, Social Media Marketing /

Have you recently noticed a sharp decline in your Facebook organic reach? If so, you are not alone. Over the past few years, Facebook marketing has changed a lot. Long gone are the days when you could publish a Facebook post and then sit back relax, do nothing while your post automatically receives tons of

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5 Social Media Marketing Bloopers You Should Avoid From Today

Social Media Marketing /

Hey, online marketers. Yes, we are talking to you. Get another pair of eyes on your social media post before you publish them because even a single mistake can leave long-lasting damage to your brand’s reputation and goodwill, especially when it comes to social media marketing. Needless to say, social media is the ‘land of

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How To Turn Social Media Traffic & Website Visitors Into Leads

Social Media Marketing /

Social media traffic is very easy to generate. Isn’t it? By running campaigns and ads on Facebook, Instagram, Twitter you can grab the eyeballs of hundreds of thousands of users on social media. But, the problem is that social media traffic is tough to convert into prospective customers. Don’t you think so? Actually, the users

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Social Media Marketing

Best Platform for Social Media Marketing To Boost Exposure

SMO, Social Media Marketing /

Over the past few years, social media has grown dramatically and taken the entire world by storm. No doubt, it has made communication easier than ever before and tempted the world to confine itself to a virtualized environment. There is an unmatched potential in this modernized communication platform and using it as a medium of

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